Candace Thorson


Candace Thorson joined Park Strategies as Vice President in January 2016 and today is Deputy Executive Director of FinsecaNY, the New York affiliate and Park Strategies client of a national association representing life insurance agents and other financial professionals.  She previously was Deputy Executive Director of the National Association of Insurance & Financial Advisors–NYS (NAIFA-NYS) and Managing Editor of the NAIFA-NYS magazine, LifeNY. 

For nearly 15 years, she served at the National Council of Insurance Legislators (NCOIL) as its Deputy Executive Director and, before that, as its Director of Legislative Affairs & Education. She developed strong relationships with state insurance legislators from around the country, including chairs and ranking members of the NYS Senate and Assembly Insurance Committees, and worked with insurance industry and consumer representatives, and with regulators and their staff.

She frequently participates in National Association of Insurance Commissioners (NAIC) conferences and has represented the interests of state lawmakers during NAIC deliberations.  In addition to her association management and strategic planning responsibilities, Ms. Thorson has worked in-depth on dozens of model laws affecting various lines of insurance on issues that ranged from surprise medical bills to credit default swaps to Uber regulation.

For almost three years, Ms. Thorson was an editor/columnist at Hudson Valley Magazine and staffed the non-profit Community Foundation of Dutchess County prior to that. She and her husband reside in Livingston.

 Areas of Concentration

  • Insurance
  • Financial Services

 Activities & Affiliations

  • Deputy Executive Director, FinsecaNY
  • Past Deputy Executive Director, NAIFA-NYS


  • B.A., English – Marist College
  • M.A., English – State University of New York at New Paltz